Business Details
50+ Years
experience
Custom In-Ground Pool Builders in Western New York
Since 1956, Beauty Pools has been dedicated to redefining backyard living through innovative pool design and construction. As a founding member of the Master Pools Guild, we combine over six decades of expertise with cutting-edge technology to deliver custom residential and commercial pools that enhance lifestyles and property value. Our in-house team of excavation specialists, steel fabricators, and gunite experts ensures precision at every stage of construction. We prioritize long-term client relationships through comprehensive service offerings, including maintenance, equipment upgrades, and seasonal pool care.With a fleet of 14 service vehicles operating seven days a week, our technicians provide prompt support across Western New York and surrounding regions. Our retail store offers top-tier pool supplies, furniture, and safety equipment, complemented by free water testing and delivery services. Recognized for award-winning designs and featured in international industry publications, we remain committed to transforming outdoor spaces into personalized retreats that exceed client expectations.
Services
Custom Pool Design
Pool Renovations
Service Department
Retail Store
Commercial Pool Building
Details
- Year established: 1956
Highlights and features
- We have over 60 years of specialized experience in pool construction and design.
- Our in-house construction team handles all aspects from excavation to finishing touches.
- We maintain the largest service fleet in Western New York operating seven days weekly.
- Our designs have earned international recognition from the pool industry's top organizations.
- We offer exclusive financing options for pool renovations and new installations.
Associations and certifications
- Master Pools Guild
Services
Custom Pool Design
We create bespoke in-ground pools tailored to your property's unique landscape and your family's lifestyle needs. Our designers collaborate with clients to integrate water features, lighting, and safety elements while maintaining structural integrity. Utilizing advanced 3D modeling software, we visualize concepts before construction begins to ensure client expectations align with final results.
Pool Renovations
Our renovation specialists modernize existing pools with updated features like infinity edges, tanning ledges, and energy-efficient equipment. We address structural repairs while enhancing aesthetics through tile replacement, plaster resurfacing, and decking upgrades. The process includes comprehensive consultations to transform outdated pools into contemporary backyard retreats that meet current safety standards.
Service Department
We provide year-round maintenance services including equipment repairs, chemical balancing, and seasonal openings/closings. Our 14-vehicle service fleet responds promptly to emergencies like leaks or equipment failures. Technicians receive ongoing training in the latest diagnostic tools and repair techniques to minimize downtime and extend pool longevity.
Retail Store
Our retail location offers premium pool chemicals, safety covers, and furniture from trusted brands like BioGuard and Hayward. Customers benefit from free computerized water testing and delivery options for bulk purchases. The store maintains inventory of replacement parts and energy-efficient equipment to support both residential and commercial pool owners.
Commercial Pool Building
We design and construct large-scale pools for hotels, resorts, and apartment complexes with compliance to public safety regulations. Projects incorporate ADA accessibility features, commercial-grade filtration systems, and durable materials for high-traffic environments. Our portfolio includes aquatic centers with lap lanes, splash pads, and multi-tiered recreational spaces.
Questions
How long does the pool construction process take?
Custom pool projects typically take 8-12 weeks from design approval to completion, depending on size and complexity.
Do you offer financing options for pool installations?
Yes, we provide flexible financing plans with competitive rates for both new pools and renovation projects.
What areas do you service for pool maintenance?
We cover Western New York, Syracuse, Rochester, Erie PA, and Bradford with 7-day service availability.
Can existing pools be renovated to include modern features?
Absolutely. We add waterfalls, LED lighting, and energy-efficient equipment to existing pools during renovation projects.
What makes Beauty Pools different from competitors?
Our 60+ years of experience, Master Pools Guild membership, and full in-house construction team ensure quality control at every stage.
Do you sell pool chemicals and equipment?
Yes, our retail store carries BioGuard chemicals, Hayward equipment, and safety covers with free water testing available.
Videos
Reviews (7)
Ss
Jun 19, 2022
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Used them for years, and they had been reliable until the last few years. Company has become miserable to deal with. I'm not sure if under new management, but they contact out the work to lazy and incompetent contractors who had 2 no shows until the third time they messed up the pool covers when closing the pool, had to call and complain to have another crew come out and fix their mistake and they threw the equipment and lawn chairs all over the lawn and left it there. Left the thermometer in the pool over winter and broke it. Over priced service and can't do the job correctly with a really bad attitude. Look anywhere else for pool openings and closings.
Mike S.
Jun 02, 2022
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The owner contacted me regarding a serious difference of opinion regarding their service. We hashed it out, he took responsibility for some items, I apologized for initially posting a bad review. I think (Hope) we are square. Beauty will continue to service my pool for years to come. I truly appreciate the owner reaching out to me. THAT is true customer servi
Eddie Opennit
May 26, 2022
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Great service from the manager and quickly resolved my issue. Thank you Beauty Pools! Service: General repairs & maintenance
Jenny White
May 21, 2022
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Critical: Professionalism, Punctuality I have nothing but issues with this company, from miss quotes of thousands of dollars, staff coming to my house without permission and them helping themselves to my gated back yard. Booked an opening one year in advance for a no show no call to be told today that I am going on a list and maybe before Memorial Day.
Heba Seliem
May 15, 2022
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Worst worst worst customer service, manager rude doesn't even get back to voicemails, they don't even try to show that they care that they didn't do a good job and that they are soooo rude, Missed appointments with no calls or apologies, missed my pool opening and no call or apologies. They don't even try to fix their mistakes, One of the worst experiences ever. I totally don't recommend them to even my worst enemy. Sorry I used them in the first place. Rudest service ever
B. Cline
Jul 28, 2021
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Construction was supposed to take place early spring. After many phone calls to Bob our sales person and the office, text messages and emails as well, Bob finally got back to us and told us it would be the second week of June. After that past we had put in many more phone calls, text messages and calls to the office with no one response. I had a talk with a manager and also Jay and said that Bob would call the next day. Bob called and said we would have an answer come Tuesday July 6th and I told him I would hold him to that.
As expected, no call and unable to get a hold of Bob as always. We had originally planned to have my sons 8th grade graduation at our home enjoying the pool. At this point we have no idea if they just took our deposit and are shutting their doors. I suggest you go with someone else if you're looking for a pool, you will be extremely frustrated and they don't care if you are.
As expected, no call and unable to get a hold of Bob as always. We had originally planned to have my sons 8th grade graduation at our home enjoying the pool. At this point we have no idea if they just took our deposit and are shutting their doors. I suggest you go with someone else if you're looking for a pool, you will be extremely frustrated and they don't care if you are.
Camille K.
May 17, 2021
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Seriously? Pool not vacuumed and it's beyond gross and disgusting. Wish I could award negative stars. In previous years the pool was swimmable on the day it was opened
